CIMB

CIMB’s vision to become the most valued Universal Banking franchise in Southeast Asia, a very progressive, innovative and customer-oriented bank, pursue excellence, eschew mediocrity, challenge convention and embrace change and transformation, all towards creating value for customers and stakeholders.

The success of CIMB over the last three years was nothing short of remarkable, as it had transformed from a merchant bank into the country’s second largest financial institution, picking up an unprecedented number of awards and accolades along the way, challenged convention in pioneering groundbreaking and innovative products and services, which focused on making banking better and easier for customers.

CIMB private banking was at its planning stages, the sounding board for CIMB’s business model was PhileoAllied, electronic and online banking, online and branch broking, café banking, remote account opening at electronic kiosks, and the oneStatement facility, CIMB Bank Bhd wants to emulate former banking group PhileoAllied Bank in being an innovator, and creating value for its customers and stakeholders through CIMB Club, CIMB Bank’s preferred banking service platform.

source:
http://www.theedgedaily.com/cms/content.jsp?id=com.tms.cms.article.Article_8087b5b5-cb73c03a-1896a4c0-f8b4964b